Please use this identifier to cite or link to this item: http://111.93.178.142:25000/jspui/handle/123456789/2993
Title: The Super Bowl as a Platform for Political Advertising: An Experimental Investigation of Third-person Perception Among Partisan Viewers
Authors: Kim, Kenneth E.
Keywords: Super Bowl advertising, political advertising, third-person perception, first-person perception, party bias, negative advertising
Issue Date: 14-Apr-2026
URI: http://111.93.178.142:25000/jspui/handle/123456789/2993
Appears in Collections:Vol.16, No.3, 2025

Files in This Item:
File Description SizeFormat 
MDW_2.pdfVol.16, No.3, p323547.04 kBAdobe PDFView/Open


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.